Veg-up

Veg-up is an Italian brand of natural cosmetics based in San Marino, active since 2007. Its identity is based on a precise principle: to formulate make-up and personal care products that are entirely vegan, organic, and BDIH certified, without resorting to petroleum derivatives, silicones, or synthetic fragrances. The raw materials are selected with a preference for organic farming, wild harvesting, and supply chains that protect biodiversity — including less common crops often overlooked by conventional cosmetics. The brand has its own laboratories, which also produce for other companies in the sector: a detail that speaks volumes about the technical solidity of the formulations. The entire range is cruelty-free, and the packaging is made from recycled paper or plastic.

The Veg-up selection on OneBioShop

The catalog features 63 references that cover the entire vegan beauty routine: make-up for face, eyes, and lips, skincare with creams, serums, scrubs, and cleansers, body and hair products, as well as brushes and accessories. Those looking for an entry point can navigate by category of use — complexion, eyes, lips, treatment — or by type of formulation, distinguishing solid formats (more compact and low-impact) from products in jars or bottles. For those with sensitive skin or following a specific cosmetic path, it is always useful to carefully read the ingredient list on the label and, if necessary, consult with their pharmacist or dermatologist.

Browse the complete selection of Veg-up to find the product that best suits your routine, with the guarantee of transparent cosmetics in composition and consistent values.