Salum

Salum is an Italian niche perfume brand, whose identity is rooted in a precise etymological reference: the Latin term salum means "high sea," "wave," "expanse of water without boundaries." Founded in 2023 and produced by the benefit company ITALART CO SRL, the brand builds its entire offering around a single common thread: the contemporary and unconventional reinterpretation of the marine theme in perfumery. Each fragrance is born from the intention to evoke real and geographically defined seas — from the Arabian Ocean to the Northern seas, up to the tropical archipelagos — through olfactory pyramids far removed from the summer beach cliché. The palette of notes ranges from salty to ozonic, from gourmand to resinous, with ingredients that come together in unexpected combinations. The collections are crafted by distinguished perfumers: the first, with a composed and architectural style; the second — the Polynesian Soul line, presented at Esxence 2024 — bolder, tropical, and sensorially rich.

The Salum selection on OneBioShop

The 16 items from the brand in the catalog cover the entire range of the Salum olfactory project: Eau de Parfum in the various expressions of the collections, up to sample formats designed for those who wish to approach the brand gradually before choosing their fragrance. The offerings are aimed at those seeking an Italian niche perfume with a precise thematic connotation, capable of interpreting the same "marine root" in very different emotional keys — sometimes more sober and Mediterranean, sometimes more exotic and opulent.

Scroll through the selection below to explore the available fragrances: each product sheet includes the complete olfactory pyramid and the necessary indications to guide your choice.