GOSH Copenhagen was born in Denmark: the parent company E. Tjellesen A/S was founded in 1945 as a pharmaceutical entity, and the cosmetic brand officially took shape in 1974 when Bo Tjellesen registered the name — which was found almost by chance while completing a crossword puzzle. The first cosmetic products hit the shelves in 1982, and since then the brand has never stopped expanding: today it is distributed in over 80 countries, while maintaining development, production, and quality control entirely in Denmark, at the Lynge facility. This choice reflects a precise identity: Nordic roots, minimalist aesthetics, and an approach that places formulation rigor and accessibility on the same level. Over 70% of the range is vegan, more than 80% is fragrance-free — a concrete response to the growing demand for cosmetics that are respectful of sensitive skin — and a significant portion of the selection is AllergyCertified. All products comply with EU and FDA regulations.
The 202 GOSH Copenhagen products available in the catalog cover the entire spectrum of makeup: foundations and concealers for the base, mascaras, eyeliners, and eyeshadows for the eyes, lipsticks and glosses for the lips, powders, and blushes for the finish. Alongside makeup, you will find offerings dedicated to face and body care, as well as fragrances. To navigate the selection, it is worth starting from your skin needs — type, sensitivity, any ingredient allergies — and always checking the INCI list and the information provided on the label. In case of doubts about compatibility or specific ingredients, the advice of a pharmacist or dermatologist remains the most reliable reference.
Browse the complete selection to find the most suitable references for your routine: each product sheet includes composition, format, and all the necessary information for an informed choice.
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