Always is a brand of feminine hygiene products from Procter & Gamble, present in the market since 1983. Born in the United States as a response to the demand for more discreet and reliable protection compared to the products of the time, the brand has built a lasting reputation by focusing on technical innovation: among the most recognizable contributions is the development of winged pads and the gradual reduction of pad thickness without compromising absorbency. Today, Always is distributed in dozens of countries and is a benchmark in the feminine hygiene category internationally.
The 37 Always products available in our catalog cover the main needs of the menstrual cycle and daily routine: you will find pads for heavy and light flow, versions with and without wings for day and night, panty liners for everyday use, and references from the Always Pure line, designed for those who prefer materials of organic origin. The range also includes solutions designed for mild bladder weakness. To navigate the selection, the advice is to start from the type of use — menstrual or daily — and the desired level of protection, taking into account the indications on each package.
Scroll through the collection to compare the available references: each product sheet provides the technical characteristics useful for making an informed choice. For specific needs or doubts about the most suitable choice, the opinion of your pharmacist or trusted doctor remains the most appropriate reference.
Free shipping on all orders from Europe over 99€
Worldwide shipping, Trusted Shops Buyer Protection
Excellent reviews on Trustpilot, take a look
Shop modo ultra securely on our website
Receive updates and promotions on all our brands and products