MONDAY is a haircare brand founded in 2020 by Jaimee Lupton, a New Zealand entrepreneur, with a clear mission: to make professional-quality hair care accessible to those who do not want to pay an unjustified premium for it. Developed under ZURU Edge and now distributed in over 40 countries, the brand stands out for its minimalist visual identity — the distinctive pink bottle — and for pH-balanced formulas, dermatologically tested, free from SLS and parabens, with Leaping Bunny certification (cruelty-free). The bottles are made from fully recyclable plastic. The range is structured around four lines of shampoos and conditioners designed for different hair types: smoothing, moisturizing, volumizing, and gentle.
The selection available in the catalog covers the most representative references of the brand, allowing you to identify the line that best suits your hair type and daily needs. Before choosing, it is useful to assess the hair structure — fine, coarse, dry, chemically treated — to guide you towards the most suitable formula. All references share the distinctive gardenia fragrance, subtle and non-intrusive, designed not to interfere with other personal scents.
Browse the complete selection to compare the available references: each product sheet includes a detailed list of ingredients and usage instructions provided by the manufacturer, which remain the main reference for correct use.
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