Got2b

Got2b is a hair styling and coloring brand that originated in the United States in 2001, now distributed in Europe — where it has been present since 2004 — and in the Asia-Pacific market since 2007, under the umbrella of the Henkel group. Its identity is built around a clear principle: individual self-expression as a daily act. In 2017, the brand expanded its offering with a coloring line, thus complementing its styling products with a color proposal that ranges from vibrant shades to metallic grays. A distinctive element of Got2b's philosophy is the method of co-creation: products are developed with the direct involvement of consumers and brand fans, without resorting to professional models or influencers in official communications.

The Got2b selection on OneBioShop

The 19 Got2b products in the catalog cover the main needs of daily and creative styling. They come in various formats — gels, mousses, sprays, waxes, volumizing powders, and dry shampoos — designed to achieve different effects: strong hold, volume, texture, curl definition, and protective care for the hair. In addition, there are coloring products, from vibrant pastels to metallic shades, formulated for at-home application. To navigate the selection, it is helpful to start with the desired effect: the references can be grouped by type of result, allowing you to quickly identify the product that best suits your routine.

Browse the Got2b selection available on OneBioShop to compare the references and choose, with the same care you would use in a pharmacy, the product that is most suitable for your hair type and styling routine.