{"title":"Genus ","description":"\u003ch2\u003eGenus | OneBioShop\u003c\/h2\u003e\n\u003cp\u003eDiscover all Genus products available on OneBioShop, your online parapharmacy for health \u0026amp; beauty.\u003c\/p\u003e\n\u003ch3\u003eBuy Genus on OneBioShop\u003c\/h3\u003e\n\u003cp\u003eAuthentic products, tracked shipping worldwide, easy returns and Trusted Shops buyer protection.\u003c\/p\u003e ","products":[{"product_id":"lozione-energizzante-genus-energy-12x10ml","title":"Genus Energy energizing lotion 12x10ml","description":"\u003cp\u003eThe Energizing Lotion Genus Energy 12x10ml by Genus una is an innovative solution designed to give vitality and freshness to tired skin. Thanks to its concentrated formula in practical single-dose vials, it ensures a simple and hygienic application, ideal for daily or intensive treatment. Enriched with energizing active ingredients, it promotes cell renewal, stimulates microcirculation, and helps to counteract the signs of skin fatigue. The product is quickly absorbed, leaving the skin soft, toned, and visibly revitalized. Perfect for chi who want a boost of energy and radiance, this lotion is the ideal choice to maintain a fresh and youthful appearance at any time of day.\u003c\/p\u003e ","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911984234820,"sku":"tosm26125701","price":24.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41061foto.jpg?v=1707314409"},{"product_id":"polvere-decolorante-compatta-genus-blue-500gr","title":"Compact bleaching powder Genus Blue 500gr","description":"\u003cp\u003eThe Compact Bleaching Powder Genus Blue 500g represents the ideal solution for chi who wish to achieve uniform and professional lightening results. Thanks to its advanced formula, it guarantees rapid and gentle action on the hair, minimizing damage and preserving the struttura hair structure. The compact texture ensures easy and precise application, reducing product waste and dispersion. Ideal for intensive bleaching techniques, this powder is perfectly suited for both professional salons and home use, ensuring high performance. The Genus line, synonymous with quality and innovation, offers a reliable product that promotes luminous results, from platinum blonde to lighter shades, enhancing the naturale beauty of the hair with delicacy and effectiveness.\u003c\/p\u003e ","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911984562500,"sku":"tosm26125702","price":22.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/40990foto.jpg?v=1707314411"},{"product_id":"balsamo-protettivo-colore-ialuronico-genus-1000ml","title":"Genus hyaluronic color protective balm 1000ml","description":"\u003cp\u003eColor protection conditioner Color protection conditioner for colored hair. Enriched with hyaluronic acid and a special multivitamin complex, it nourishes and hydrates the hair, rebalancing its struttura and preserving the brightness of the cosmetic color. It effectively detangles, leaving hair manageable, soft, and shiny.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911986364740,"sku":"tosm26125704","price":15.39,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41031foto.jpg?v=1707314414"},{"product_id":"shampoo-rivitalizzante-allaglio-genus-1000ml","title":"Genus Revitalizing Garlic Shampoo 1000ml","description":"\u003cp\u003eRevitalizing Shampoo Revitalizing shampoo for chemically treated hair. Enriched with Garlic Extract and Wheat Protein, it regenerates hair stressed by chemical treatments, hydrating and improving the overall health of the scalp and hair. It strengthens and adds volume, leaving hair soft and shiny. Horseradish Root Extract also has a purifying effect.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911987413316,"sku":"tosm26125707","price":14.93,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41052foto.jpg?v=1707314420"},{"product_id":"shampoo-energizzante-energetico-genus-1000ml","title":"Genus energetic energizing shampoo 1000ml","description":"\u003cp\u003eEnergizing Shampoo Energizing shampoo for fine, weak hair. Its formula, based on Chili Pepper Extract and Wheat Proteins, has a regenerating and strengthening effect. It cleanses effectively, respecting the pH and the lipid balance of the skin and scalp.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911987675460,"sku":"tosm26125708","price":17.73,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41057foto.jpg?v=1707314423"},{"product_id":"shampoo-purificante-genus-purezza-1000ml","title":"Genus Purity purifying shampoo 1000ml","description":"\u003cp\u003ePurifying Shampoo: A purifying shampoo for hair and scalp with dandruff. Enriched with Piroctone Olamine and Sage, Thyme, and Rosemary Extracts, it helps eliminate the annoying problem of dandruff with a rebalancing and normalizing action.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911987740996,"sku":"tosm26125710","price":19.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41072foto.jpg?v=1707314423"},{"product_id":"shampoo-protettivo-colore-ialuronico-genus-300ml","title":"Genus hyaluronic color protective shampoo 300ml","description":"\u003cp\u003ecolor protection Shampoo Color protection shampoo for colored hair. Its special formula enriched with hyaluronic acid and a special multivitamin complex effectively cleanses and nourishes, providing immediate hydration, softness, and shine without weighing hair down. Thanks to the pH acid protects, enhances and amplifies the brilliance of the cosmetic color, prolonging its hold in the tempo.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911987773764,"sku":"tosm26125711","price":9.55,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41026foto.jpg?v=1707314424"},{"product_id":"balsamo-protettivo-colore-ialuronico-genus-300ml","title":"Genus hyaluronic color protective balm 300ml","description":"\u003cp\u003eColor protection conditioner Color protection conditioner for colored hair. Enriched with hyaluronic acid and a special multivitamin complex, it nourishes and hydrates the hair, rebalancing its struttura and preserving the brightness of the cosmetic color. It effectively detangles, leaving hair manageable, soft, and shiny.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911987806532,"sku":"tosm26125712","price":10.44,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41030foto.jpg?v=1707314422"},{"product_id":"shampoo-ristrutturante-alla-cheratina-genus-300ml","title":"Genus keratin restructuring shampoo 300ml","description":"\u003cp\u003eRestructuring Shampoo Restructuring shampoo for treated and damaged hair. Enriched with Keratin and Silk Proteins, it gently cleanses while protecting even the most damaged hair structure and combating frizz. Caviar and Collagen also promote a restructuring and anti-aging effect. It tames hair and provides incredible shine, strength, and vitality.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911987872068,"sku":"tosm26125714","price":9.55,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41039foto.jpg?v=1707314428"},{"product_id":"shampoo-energizzante-energetico-genus-300ml","title":"Genus energetic energizing shampoo 300ml","description":"\u003cp\u003eThe Energizing Shampoo Genus 300ml is the ideal solution for chi who want una a strong and revitalized hair. Thanks to its advanced formula enriched with natural ingredients, it gently cleanses the scalp, stimulating microcirculation and counteracting the sensation of tiredness. The lightweight texture ensures una deep cleansing without weighing the hair down, giving immediate body and shine. Suitable for all hair types, perfect for chi who lead una a dynamic life and seek a daily treatment that combines effectiveness and freshness. The innovative blend of plant extracts promotes scalp well-being, strengthening the hair fiber and helping to prevent hair loss. An essential product to regain energy and vitality, day after day.\u003c\/p\u003e ","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911988003140,"sku":"tosm26125715","price":10.1,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41056foto.jpg?v=1707314429"},{"product_id":"shampoo-genus-silver-1000ml","title":"Genus Silver Shampoo 1000ml","description":"\u003cp\u003eSilver Shampoo: Silver shampoo for blonde, bleached, gray, and white hair. Thanks to its formula with purple pigments, it neutralizes golden highlights, giving the color a cooler tone. Its emollient properties leave hair soft and shiny. Ideal for maintaining tempo with platinum, silver or white effects.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911988134212,"sku":"tosm26125718","price":19.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41006foto.jpg?v=1707314434"},{"product_id":"shampoo-rigenerante-genus-intense-300ml","title":"Genus regenerating shampoo intense 300ml","description":"\u003cp\u003eThe Regenerating Shampoo Genus Intense 300ml una is an innovative solution for chi who want strong, healthy, and shiny hair. Formulated with high-quality ingredients, it deeply nourishes the hair fiber, counteracting hair loss and promoting regrowth. Its regenerating action restores naturale vitality, giving softness and ease of combing without weighing hair down. Ideal for stressed and fragile hair, the product protects against external aggressions thanks to its strengthening properties. The delicate texture and enveloping fragrance make daily use a pleasant and comforting experience. The Genus Intense Shampoo stands out for its effectiveness and respect for the scalp, guaranteeing visible results from the very first prime applications. Perfect for chi seeking care and beauty in a single gesture.\u003c\/p\u003e ","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911988166980,"sku":"tosm26125719","price":11.57,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41063foto.jpg?v=1707314436"},{"product_id":"shampoo-rigenerante-genus-intense-1000ml","title":"Genus regenerating shampoo intense 1000ml","description":"\u003cp\u003eIntense Restoring Shampoo: An intense restoring shampoo for frizzy and damaged hair. Its formula, based on silk proteins and fruit and ginseng extracts, repairs particularly dry and damaged hair. It deeply nourishes hair, leaving it soft and shiny.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911988199748,"sku":"tosm26125720","price":22.33,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41064foto.jpg?v=1707314438"},{"product_id":"maschera-rigenerante-genus-intense-500ml","title":"Genus regenerating mask intense 500ml","description":"\u003cp\u003eIntense Restoring Mask Intense restoring mask for frizzy and damaged hair. This creamy emulsion with conditioning and restructuring properties for frizzy and damaged hair leaves hair soft and eliminates static electricity. Increased softness and detangling protects hair from the mechanical stress of combing, thus limiting breakage. Silk Proteins and Avocado Oil provide silkiness, nourishment, and shine.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911988232516,"sku":"tosm26125721","price":17.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41065foto.jpg?v=1707314438"},{"product_id":"lozione-ricostituente-genus-intense-12x10ml","title":"Genus restorative lotion intense 12x10ml","description":"\u003cp\u003eIntense Restoring Lotion Intense restoring lotion for frizzy and damaged hair. Restructuring lotion for damaged hair, with a mix of natural oils, fatty and quaternary alcohols, works on contact with water (formation of una (soft foam). The softening and restructuring action is almost immediate and proves to be a true cosmetic beauty treatment for the hair. It promotes the realignment of the cuticle scales, providing shine and softness.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911988625732,"sku":"tosm26125723","price":36.48,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41068foto.jpg?v=1707314441"},{"product_id":"shampoo-alla-cheratina-vegetale-genus-backstage-10lt","title":"Genus backstage vegetable keratin shampoo 10lt","description":"\u003cp\u003eThe Vegetable Keratin Shampoo Genus Backstage 10lt is a professional product designed to ensure una gentle yet effective cleansing, respecting the struttura naturale of the hair. Enriched with plant-based keratin, it helps strengthen the hair fiber, giving immediate softness, shine, and vitality. Thanks to its balanced formula, it is ideal for all hair types, even those that are chemically treated or fragile, maintaining optimal hydration without weighing it down. Perfect for salons and beauty centers, this shampoo ensures professional results, enhancing the naturale beauty of the hair and making it easier to comb. The 10-liter package represents una a convenient solution for frequent use, ensuring consistent and long-lasting performance over tempo.\u003c\/p\u003e ","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911988658500,"sku":"tosm26125724","price":63.87,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41073foto.jpg?v=1707314442"},{"product_id":"balsamo-alla-cheratina-vegetale-genus-backstage-10lt","title":"Genus backstage vegetable keratin conditioner 10lt","description":"\u003cp\u003eThe Vegetable Keratin Conditioner Genus Backstage 10lt is the ideal solution for haircare professionals who want to offer regenerating and nourishing treatments. Formulated with plant-based keratin, this conditioner deeply repairs the hair fiber, giving softness and shine without weighing it down. Its velvety texture makes detangling easier, making hair more manageable and velvety to the touch. Suitable for all hair types, it protects against external aggressions and helps keep the scalp hydrated. The 10-liter package is perfect for professional salons, ensuring high yield and excellent value for money. An effective product to enhance the beauty naturale of hair, ensuring visible and long-lasting results.\u003c\/p\u003e ","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911988691268,"sku":"tosm26125725","price":65.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41074foto.jpg?v=1707314444"},{"product_id":"olio-fluido-rigenerante-genus-intense-200ml","title":"Genus regenerating fluid oil intense 200ml","description":"\u003cp\u003eIntense Restoring Fluid Oil Intense restoring fluid oil for frizzy and damaged hair. Its formulation allows it to act on the struttura of the hair thanks to the contribution of Keratin by reconstructing and strengthening the damaged parts, while the action of Oil Macadamia and Argan Oil deeply hydrates without weighing hair down. After application, hair feels softer, silkier, and shinier. The Fluid Oil protects the scalp, protecting it from the stress of chemical treatments.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911988724036,"sku":"tosm26125726","price":25.02,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41067foto.jpg?v=1707314443"},{"product_id":"shampoo-purificante-genus-purity-300ml","title":"Genus Purity purifying shampoo 300ml","description":"\u003cp\u003ePurifying Shampoo: A purifying shampoo for hair and scalp with dandruff. Enriched with Piroctone Olamine and Sage, Thyme, and Rosemary Extracts, it helps eliminate the annoying problem of dandruff with a rebalancing and normalizing action.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911988822340,"sku":"tosm26125728","price":10.1,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41071foto.jpg?v=1707314444"},{"product_id":"maschera-nutriente-al-latte-genus-1000ml","title":"GENUS nourishing milk mask 1000ml","description":"\u003cp\u003eNourishing Mask: A nourishing mask for stressed and treated hair. Its rich, creamy formula with milk proteins nourishes, protects, and tones hair, leaving it soft and manageable. It effectively detangles, leaving hair soft and vibrant.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911988986180,"sku":"tosm26125729","price":15.16,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41050foto.jpg?v=1707314445"},{"product_id":"maschera-protettiva-colore-ialuronica-genus-500ml","title":"Genus hyaluronic color protective mask 500ml","description":"\u003cp\u003eColor protection mask: Color protection mask for colored hair. Its formula, based on hyaluronic acid and a special multivitamin complex, detangles, nourishes, and seals hair, leaving it silky, manageable, and shiny without weighing it down. It softens and invigorates the hair fiber, preserving its beauty for a more vibrant, intense, and long-lasting color.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911989051716,"sku":"tosm26125730","price":10.88,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41028foto.jpg?v=1707314448"},{"product_id":"maschera-ristrutturante-genere-cheratina-500ml","title":"Keratin type restructuring mask 500ml","description":"\u003cp\u003eRestructuring Mask: A restructuring mask for treated and damaged hair. Its rich, creamy formula, enriched with Keratin, Silk Proteins, Caviar, and Collagen, with hydrating and anti-aging properties, effectively detangles and restructures, eliminating frizz. Leaves hair instantly soft, shiny, and strong.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911989117252,"sku":"tosm26125732","price":10.88,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41041foto.jpg?v=1707314450"},{"product_id":"trattamento-ristrutturante-split-ends-alla-cheratina-di-genere-100ml","title":"Keratin split ends restructuring treatment 100ml","description":"\u003cp\u003eSplit End Restructuring Treatment. A restructuring treatment for split ends for treated and damaged hair. Enriched with Keratin, Silk Proteins, Caviar, and Collagen, it reconstructs microfractures and imperfections in the hair fiber, enveloping the shaft with a protective film that combats frizz, humidity, and aging, firming the cuticle and sealing split ends.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911990329668,"sku":"tosm26125733","price":21.09,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41044foto.jpg?v=1707314458"},{"product_id":"lozione-senza-risciacquo-ristrutturante-alla-cheratina-genere-125ml","title":"Keratin restructuring leave-in lotion Genre 125ml","description":"\u003cp\u003eLeave-in restructuring lotion. Leave-in restructuring lotion for treated and damaged hair. Enriched with Keratin, Silk Proteins, Caviar, and Collagen, it has a restructuring, hydrating, and anti-aging effect, leaving hair silky, soft, and shiny without weighing it down. It provides extraordinary tone, strength, and vitality, maintaining a compact and uniform cuticle.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911990362436,"sku":"tosm26125734","price":18.19,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41045foto.jpg?v=1707314457"},{"product_id":"genus-oligoelements-lozione-rivitalizzante-125ml","title":"Genus oligoelements revitalizing lotion 125ml","description":"\u003cp\u003eFor stressed and treated hair. Revitalizing lotion based on trace elements. Replenishes the mineral salts and vitamins essential for hair health and beauty. Gives hair strength and hold. Can be used essere used alone as a deep treatment or added to any mask genUS to enhance the regenerating effects of trace elements Thanks to their ability to promote essential metabolic reactions, they allow you to regulate the naturale hair growth by improving its strength and struttura.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911990427972,"sku":"tosn25117628","price":14.63,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41055foto.jpg?v=1707314456"},{"product_id":"lozione-energizzante-genus-energy-125ml","title":"Genus Energy energizing lotion 125ml","description":"\u003cp\u003eEnergizing Lotion: Energizing lotion for fine, weak hair. It effectively strengthens and stimulates thanks to its formula enriched with Chili Pepper Extract and Wheat Protein. It purifies and revitalizes the scalp for an intense strengthening and toning effect. May cause skin redness.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911990591812,"sku":"tosm26125735","price":18.52,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41060foto.jpg?v=1707314460"},{"product_id":"lozione-energizzante-genus-con-cren-125ml","title":"Genus energizing lotion with Cren 125ml","description":"\u003cp\u003eEnergizing lotion with horseradish. Energizing lotion for fine, weak hair. Its balanced formula, enriched with horseradish extract, wheat proteins, and soy, tones and nourishes the scalp, providing a stimulating and strengthening effect.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911990624580,"sku":"tosm26125736","price":18.52,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41062foto.jpg?v=1707314463"},{"product_id":"lozione-senza-risciacquo-ristrutturante-alla-cheratina-genus-12x10ml","title":"Genus keratin restructuring leave-in lotion 12x10ml","description":"\u003cp\u003efor treated and damaged hair The line consists of Shampoo, Mask, Serum and Leave-in - Multifunctional, una Special spray mask with 10 benefits: repairs damaged hair, tames frizz, protects from heat, facilitates straightening, adds shine, protects color, detangles hair, prevents split ends, protects from external agents and increases the duration of the style. Keratin The fundamental protein that makes up the hair. It restructures and gives elasticity to the hair making it more resistant. A line consisting of Shampoo, Mask and Restructuring Treatment capable of repairing split ends from the first application. The line is completed by the Anti-Frizz Restructuring Cream and una leave-in lotion that envelops the hair with a film that provides strength, shine and silkiness\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911990690116,"sku":"tosm26125737","price":24.7,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41046foto.jpg?v=1707314461"},{"product_id":"siero-idratante-genus-argan-100ml","title":"Genus argan hydrating serum 100ml","description":"\u003cp\u003eHydrating Serum: A hydrating serum for dry, frizzy, and treated hair. Enriched with Argan Oil and Linseed Oil, it nourishes and hydrates lengths and ends, providing extraordinary shine, softness, and silkiness. It eliminates frizz and split ends, leaving hair soft, light, and shiny.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911990722884,"sku":"tosm26125738","price":22.33,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41038foto.jpg?v=1707314461"},{"product_id":"crema-sigillante-colore-ialuronico-genus-200ml","title":"Genus hyaluronic color sealing cream 200ml","description":"\u003cp\u003eColor sealing cream. Color sealing cream for colored hair. Applied before shampooing, it finalizes and perfects the color service, sealing the cuticle to protect the pigments and reducing their removal during washing. Increases the duration of cosmetic color. tempo, intensifying its intensity, brilliance and reflection.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911990755652,"sku":"tosm26125739","price":16.05,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41032foto.jpg?v=1707314461"},{"product_id":"genus-polvere-decolorante-bianca-compatta-500gr","title":"Genus compact white bleaching powder 500gr","description":"\u003cp\u003eBleaching powder Allows you to obtain lightening of up to 9 tones on any type of hair and with any technique. The powders are enriched with Keratin, Olive Oil Macadamia and Argan to ensure una Gentle, hair-friendly lightening. Suitable for highlights and intensive bleaching, and suitable for all lightening techniques. Its specific formulation reduces reactions and sensitivity caused by product volatility. Mix 1:2 with hydrogen peroxide. genUS. Available in white, blue or 9-tone versions.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911991017796,"sku":"tosm26125741","price":22.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/polvo-decolorante-genus-blanco-keratina-argan-bellassur-la-serena-coquimbo-santiago7190.jpg?v=1709305644"},{"product_id":"crema-ristrutturante-anticrespo-alla-cheratina-genus-300ml","title":"Anti-frizz restructuring cream with keratin Genus 300ml","description":"\u003cp\u003eAnti-frizz restructuring cream. Anti-frizz restructuring cream for treated and damaged hair. Soft emulsion, particularly suitable for damaged and brittle hair. Perfect for treating lengths, giving silkiness and shine. Extracts of Kiwi and Strawberry and Avocado Oil provide hydration, emollience and shine, while Ginseng gives tone and helps strengthen the struttura hair. Hair is immediately soft, flowing, and easy to comb.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911991116100,"sku":"tosm26125742","price":13.92,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41043foto.jpg?v=1707314481"},{"product_id":"maschera-allargilla-rinforzante-genus-energy-1000ml","title":"Genus Energy strengthening clay mask 1000ml","description":"\u003cp\u003eStrengthening Clay Mask Strengthening Clay Mask for fine, weak hair. This cream has a soft, malleable texture and promotes tissue oxygenation. Red clay gently exfoliates the scalp, freeing pores of impurities. The iron and copper contained in the clay are precious mineral salts for una revitalizing action of the stem. The base containing glycerin provides emollience to the struttura of the hair. The softening and detangling action improves combability.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911991214404,"sku":"tosm26125743","price":25.71,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41059foto.jpg?v=1707314481"},{"product_id":"spray-lucidante-espressione-genus-115ml","title":"Genus expression polishing spray 115ml","description":"\u003cp\u003eThe Espressione Shine Spray Genus 115ml represents the ideal solution to give una shine naturale and long-lasting results to the hair. Formulated with high-quality ingredients, this product acts quickly to eliminate frizz, leaving una hair soft, shiny, and perfectly tamed. Its lightweight texture does not weigh hair down, making combing easier and maintaining the naturale fluidity of the hair. Suitable for all hair types, the spray protects against external aggressions and humidity, ensuring flawless styling all day long. Perfect for chi who desires a refined and professional finish, the Espressione Shine Genus ensures a well-groomed and radiant look, enhancing naturale beauty with a touch of elegance.\u003c\/p\u003e ","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911991378244,"sku":"tosm26125745","price":18.86,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41077foto.jpg?v=1707314481"},{"product_id":"genere-espressione-shine-wax-100ml","title":"Genre expression Shine Wax 100ml","description":"\u003cp\u003eshine wax Shiny Wax Shiny Wax, highlights the creativity of the hairstyle.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911995670852,"sku":"toss2528992","price":11.04,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41080foto.jpg?v=1707314488"},{"product_id":"polvere-decolorante-compatta-genus-blue-8x50gr","title":"Compact bleaching powder Genus Blue 8x50gr","description":"\u003cp\u003eThe Compact Bleaching Powder Genus Blue 8x50gr is the ideal solution for chi seeking high performance and professional results. Formulated with selected ingredients, it guarantees una fast and effective bleaching, protecting the struttura of the hair during treatment. The compact texture makes application easier, preventing dispersion and waste, for precise and controlled use. It is perfect for intense and even lightening, offering maximum versatility for different coloring techniques. Thanks to its balanced formula, it limits the risk of damage and keeps the hair soft and shiny. The packaging of 8 sachets of 50 grams each ensures practicality and long-lasting use. An essential product for professionals and DIY enthusiasts who want impeccable and long-lasting results.\u003c\/p\u003e ","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911995703620,"sku":"tosm26125746","price":28.47,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/40994foto.jpg?v=1707314490"},{"product_id":"polvere-decolorante-compatta-genus-white-8x50gr","title":"Compact bleaching powder Genus White 8x50gr","description":"\u003cp\u003eThe compact bleaching powder Genus White 8x50gr by Genus is the ideal solution for hairstyling professionals seeking high performance and impeccable results. Formulated with high-quality ingredients, it guarantees una rapid and even bleaching, minimizing damage to the hair fiber. The compact texture makes application easier, reducing dispersion and waste, ensuring efficient use of the product. This kit, consisting of eight 50-gram packs, is perfect for multiple sessions, always maintaining freshness and consistent performance. Perfect for achieving intense lightening, luminous highlights, and perfect bases for creative coloring, the Genus White powder is an indispensable ally for professional, long-lasting results with maximum aesthetic impact.\u003c\/p\u003e ","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911995834692,"sku":"tosm26125747","price":28.47,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/40995foto.jpg?v=1707314491"},{"product_id":"maschera-nutriente-al-latte-di-genere-500ml","title":"Nourishing milk mask of gender 500ml","description":"\u003cp\u003eNourishing Mask: A nourishing mask for stressed and treated hair. Its rich, creamy formula with milk proteins nourishes, protects, and tones hair, leaving it soft and manageable. It effectively detangles, leaving hair soft and vibrant.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996064068,"sku":"tosm26125749","price":10.76,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41049foto.jpg?v=1707314492"},{"product_id":"maschera-idratante-genus-argan-1000ml","title":"Genus argan hydrating mask 1000ml","description":"\u003cp\u003eGenus argan hydrating mask 1000ml\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996162372,"sku":"tosm26125751","price":15.04,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41036foto.jpg?v=1707314497"},{"product_id":"maschera-ristrutturante-alla-cheratina-genus-1000ml","title":"Restructuring Keratin Mask Genus 1000ml","description":"\u003cp\u003eRestructuring Keratin Mask Genus 1000ml\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996227908,"sku":"tosm26125752","price":15.04,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41042foto.jpg?v=1707314497"},{"product_id":"polvere-decolorante-blu-genus-9-toni-500gr","title":"Genus blue bleaching powder 9 tones 500gr","description":"\u003cp\u003eBleaching powder Allows you to obtain lightening of up to 9 tones on any type of hair and with any technique. The powders are enriched with Keratin, Olive Oil Macadamia and Argan to ensure una Gentle, hair-friendly lightening. Suitable for highlights and intensive bleaching, and suitable for all lightening techniques. Its specific formulation reduces reactions and sensitivity caused by product volatility. Mix 1:2 with hydrogen peroxide. genUS. Available in white, blue or 9-tone versions.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996522820,"sku":"tosm26125754","price":26.31,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/40992foto.jpg?v=1707314501"},{"product_id":"maschera-greenus-essential-250ml","title":"Greenus Essential Mask 250ml","description":"\u003cp\u003eThe Greenus Essential Mask 250ml by Genus represents an ideal regenerating treatment to revitalize and deeply nourish the hair. Formulated with natural ingredients and plant-based actives, this mask provides softness, elasticity, and shine without weighing down the hair. Thanks to its creamy and rich texture, it effectively penetrates the hair fiber, counteracting dryness and preventing split ends. Particularly suitable for stressed or treated hair, it helps maintain an optimal balance of hydration, making hair easier to comb and giving a long-lasting silky effect. A professional product that combines quality and well-being, perfect for chi who desire visible results and una healthy and shiny hair every day.\u003c\/p\u003e ","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996621124,"sku":"tosm26125755","price":14.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41090foto.jpg?v=1707314501"},{"product_id":"balsamo-senza-risciacquo-greenus-essential-150ml","title":"Greenus Essential leave-in conditioner 150ml","description":"\u003cp\u003eessential leave-in conditioner The leave-in conditioner naturale which makes hair soft, flowing and light - Naturale 98.80% Conditioner is a precious ally for the beauty and well-being of hair: used instead of a mask or before styling, it makes hair soft, flowing, protected, and youthful. Hawthorn Extract and Acai Oil, thanks to their emollient and polishing properties, have been selected for essere suitable for all hair types.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996588356,"sku":"tosm26125756","price":11.68,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41091foto.jpg?v=1707314501"},{"product_id":"genere-espressione-mousse-suprema-300ml","title":"Genre expression supreme mousse 300ml","description":"\u003cp\u003eFoam Supreme Mousse - Strong Hold A mousse with a soft, compact, and creamy texture, with strong hold, suitable for all hair types. It defines, shapes, and adds volume without weighing it down, ensuring una long-lasting styling and shine, for shiny, always-tidy hair.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996752196,"sku":"tosm26125757","price":19.76,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41082foto.jpg?v=1707314502"},{"product_id":"genus-expression-ricci-assoluti-100ml","title":"Genus expression absolute curls 100ml","description":"\u003cp\u003eAbsolute Curls Curl Shaper Curl Shaper for curly, wavy, and wavy effects, guarantees frizz control even on the most difficult-to-manage hair. Its formula with Organic Active Goji Water, Panthenol, Elastin, and Argan Oil hydrates, strengthens, and defines curls from root to tip, providing long-lasting volume and elasticity.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996817732,"sku":"tosm26125760","price":21.09,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41085foto.jpg?v=1707314509"},{"product_id":"genus-spray-senza-bifasico-2-in-1-250ml","title":"Genus Spray without biphasic 2 in 1 250ml","description":"\u003cp\u003ehybrid shake Biphasic Leave-In Spray. A two-phase leave-in spray with conditioning and regenerating properties. Contains Active Hop and Organic Chamomile Waters and Hawthorn and Cornflower Extracts with emollient, hydrating, and remineralizing properties. Ideal for all hair types, it adds body, softness, and shine, ensuring easy combing.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996850500,"sku":"tosm26125758","price":24.59,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41083foto.jpg?v=1707314510"},{"product_id":"genere-expression-leave-in-essenza-200ml","title":"Gender expression leave-in essence 200ml","description":"\u003cp\u003eLeave-in Essence Conditioner: A leave-in conditioner ideal for dry, frizzy, and damaged hair. Its formula, enriched with hydrating Cotton Oil, protects, nourishes, and restructures hair, leaving it incredibly soft, manageable, and shiny. It provides elasticity and manageability without weighing it down.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996883268,"sku":"tosm26125761","price":14.81,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41086foto.jpg?v=1707314509"},{"product_id":"genus-expression-elixir-150ml","title":"genus expression elixir 150ml","description":"\u003cp\u003esmoothing elixir Smoothing Cream. A smoothing cream especially suitable for frizzy, stressed, dull, and difficult-to-manage hair. Contains Organic Moringa Active Water, Organic Olive Oil, and Abyssinian Oil, which deeply hydrate and nourish the hair without weighing it down or leaving it greasy. It has a laminating action that closes the cuticles and adds shine, for una flowing, smooth and easy to control hair.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996916036,"sku":"tosm26125759","price":16.61,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41084foto.jpg?v=1707314509"},{"product_id":"genus-seven-shades-1-maschera-color-argento-200ml","title":"Genus Seven Shades 1 silver colored mask 200ml","description":"\u003cp\u003eseven shades color masks awakens every nuance of your color The explosiveness of direct pigments and the conditioning action of masks in a single product: we present SEVEN SHADES by genUS. Exclusive colouring masks perfect for maintaining in tempo cosmetic reflection or to give new and vibrant shades to the hair with every wash. for all hair types Whether you have natural or already colored hair, Seven Shades masks are the perfect solution for una hair as if you've just left the salon. Applied to natural hair, they create stunning shades, giving una new light to the hair. On already colored hair, they intensify and tone the highlights, for an intense and brilliant color, helping to maintain it in the tempo. It is also ideal for white or blonde hair where you want to neutralize the unwanted golden effect. Ready to use. Their formulation is stable in tempo and ready to use: it does not require further preparation or any addition of hydrogen peroxide or other activators. without ammonia. Seven Shades masks give brightness and new reflections to the hair in modo delicate and respectful of the struttura, as they do not contain alkalizers. Thanks to this formulation, the product does not lighten natural hair, making it perfect for toning highlighted hair. Seven shades and more There are seven shades, but by mixing them together and giving free rein to creativity, you can create many more, for a personalized service and an original look. Easy to apply The simplicity of a conditioner, quick and detangling, combined with the properties of a color. After shampooing your hair and putting on gloves, simply apply 20\/30 ml of product to the lengths and distribute it evenly with the help of a comb. Fast You will only have to wait a few minutes for a new look. From 5 to 15 minutes, depending on the desired color intensity, tempo of pose that will be able to essere further reduced by simply using una heat source. extreme shine After applying the Seven Shades colouring masks by genUS the hair will shine with its own light. The hydrating action of the Active Waters, capable of illuminating the hair, is combined with the film-forming power of the direct pigments that envelop the hair shaft. una new brightness.\u003c\/p\u003e","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911996948804,"sku":"tosm26125764","price":16.72,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41019foto.jpg?v=1707314509"},{"product_id":"genus-maschera-colorazione-sette-sfumature-2-violetta-200ml","title":"Genus Seven shades 2 Violet coloring mask 200ml","description":"\u003cp\u003eThe Color Mask Genus Seven Shades 2 Violet, 200 ml, is an innovative treatment that combines care and color for vibrant, shiny hair. Formulated with intense pigments, it gives a deep and long-lasting violet una shade, ideal for neutralizing unwanted yellow tones and reviving blonde or bleached hair. The creamy texture wraps every strand, ensuring una even distribution and una easy application. Enriched with nourishing ingredients, it protects the hair fiber, improving softness and shine without weighing it down. Perfect for chi those who want a professional and customized effect at home, this mask combines aesthetic effectiveness with a regenerating treatment, enhancing the naturale beauty of your hair with a touch of originality and style.\u003c\/p\u003e ","brand":"Genus","offers":[{"title":"Default Title","offer_id":47911997276484,"sku":"tosm26125765","price":16.72,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0248\/5256\/1969\/files\/41020foto.jpg?v=1707314513"}],"url":"https:\/\/onebioshop.com\/en\/collections\/genus\/mkt.oembed","provider":"OneBioShop","version":"1.0","type":"link"}