Brioni

Brioni is an Italian luxury menswear house, founded in Rome in 1945 and now part of the Kering group. Born as a tailor shop on Via Barberini, the brand has built its reputation on bespoke suits, Italian textile craftsmanship, and a conception of elegance that is understated and enduring — what is referred to in the industry as slow luxury. In 1952, Brioni organized the first modern men's fashion show, thus establishing a milestone in the history of menswear. Today, the brand offers not only clothing but also leather goods, footwear, eyewear, and its own line of fragrances, developed in-house and not licensed, conceived as a natural extension of the brand's tailoring universe.

The Brioni selection on OneBioShop

The four Brioni products available in our catalog belong to the house's fragrance line: eau de parfum and eau de toilette designed for the contemporary man seeking a signature scent that aligns with his style. The compositions, made with raw materials selected according to the responsible sourcing principles followed by the parent company, translate into fragrance the same attention to detail that Brioni applies to its fabrics. To navigate your choice, it is helpful to carefully read the olfactory notes indicated on each product sheet: the character of the fragrances ranges from woody freshness to more enveloping and spicy tones.

Explore the selection to discover which expression of the Brioni code resonates most with your personal style.