Astor is a decorative cosmetics brand of German origin, founded in 1952 in Mainz as a subsidiary of Blendax-Werke under the name Margaret Astor. The name is inspired by the Astor family, from which the founder Wilhelm Boelcke's mother-in-law descended. It quickly grew during the post-war economic boom to become a reference in the European market, and today the brand is part of the international group Coty Inc. In 2001, the brand was updated to its current short form Astor, while maintaining its original mission: to offer accessible decorative cosmetics, formulated with attention to color trends and everyday wearability.
The three Astor products available in the catalog belong to the area of face and eye makeup: a category that ranges from foundation finishes — designed to even out the complexion with buildable coverage — to items for eye care and definition. To navigate the selection, it is helpful to start from your coverage needs and finish preference (natural, luminous, or matte), keeping in mind that each item includes complete usage instructions and a list of ingredients on the label.
Scroll through the selection below to compare the available references: each product sheet gathers technical information to help you choose wisely.
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